If it looks like a Tesla ad, it must be a Tesla ad, right?
Wrong.
The team at Everdream Pictures, a burgeoning ad agency headed by two recent college graduates, developed this spec ad for less than $1,500 in an effort to show off the ad agency's talent, Mashable reports.
Well, the fake ad didn’t go unnoticed. On March 14, the spot received Tesla CEO Elon Musk's stamp of approval.
Tesla isn't quite known for its commercials. In fact, AdAge points out Tesla “doesn’t spend a dime on paid advertising.”
In an email to The Huffington Post, Everdream said Tesla's lack of public advertising is what drew the ad agency to create the Model S advertisement in the first place.
"[It] was an obvious opportunity to take a shot at...uncharted territory," the team said.
It seems Everdream's work may have paid off. Tesla has posted the ad to its social media accounts, and Musk tweeted he was “confident Tesla will do something with [Everdream].”
The ad agency said Musk has already invited the team to meet with him.
Wrong.
The team at Everdream Pictures, a burgeoning ad agency headed by two recent college graduates, developed this spec ad for less than $1,500 in an effort to show off the ad agency's talent, Mashable reports.
Well, the fake ad didn’t go unnoticed. On March 14, the spot received Tesla CEO Elon Musk's stamp of approval.
Just discovered a great Tesla ad made by 2 recent college grads. I love it! http://t.co/20dPRD9yrJ
— Elon Musk (@elonmusk) March 14, 2014Tesla isn't quite known for its commercials. In fact, AdAge points out Tesla “doesn’t spend a dime on paid advertising.”
In an email to The Huffington Post, Everdream said Tesla's lack of public advertising is what drew the ad agency to create the Model S advertisement in the first place.
"[It] was an obvious opportunity to take a shot at...uncharted territory," the team said.
It seems Everdream's work may have paid off. Tesla has posted the ad to its social media accounts, and Musk tweeted he was “confident Tesla will do something with [Everdream].”
The ad agency said Musk has already invited the team to meet with him.