On Wednesday, the company sent out an email blast to some users congratulating them on their upcoming nuptials. Unfortunately, many of the recipients were single women who had just been quietly pinning bridal content for kicks, and not because someone had put a ring on it.
After the incident, some women who received the email in error sounded off about the humorous mishap and lamented their single statuses on Twitter.
Too many pins to my "dream wedding" board that Pinterest thinks I'm actually getting married..I can't even get a bf.. pic.twitter.com/pIZzD1fl2w
— IlianaBarron (@ilianaashley21) September 4, 2014
no Pinterest. I just enjoy gathering fun ideas for a wedding that will never happen pic.twitter.com/EHJ1CFiC93
— Lauren O'Brien (@laurobrizz) September 5, 2014
I just got an email from Pinterest congratulating me on my upcoming wedding.............. Um, excuse me, Pinterest. I am not engaged.
— Tay Mau (@taytay_maumau) September 5, 2014
That's karma for spending hours working on a non existent wedding board. Shoutout to Pinterest for rubbing in the loneliness.
— Colleen (@collshmeen23) September 5, 2014
That awkward moment when I pin so much wedding stuff that Pinterest thinks I'm getting married. pic.twitter.com/FPWDrkc6ZE
— Kati Martinez (@kati_martinez) September 3, 2014
i pinned wedding stuff on pinterest bc it was cute, so they sent me an email congratulating me on my upcoming wedding. not yet pinterest.
— tessa isaac (@tessadanielle11) September 4, 2014
On Thursday, Pinterest emailed an apologetic and good-humored statement regarding the incident:
Every week, we email collections of category-specific pins and boards to pinners we hope will be interested in them. Unfortunately, one of these recent emails suggested that pinners were actually getting married, rather than just potentially interested in wedding-related content. We're sorry we came off like an overbearing mother who is always asking when you'll find a nice boy or girl.
We forgive you, Pinterest. Just don't let it happen again.
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